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Communications & PR

The Natick Public Schools communication strategy works to build public understanding (and support) for the District through stakeholder engagement by working collaboratively with students, parents, staff, and Natick community members.

Our communications efforts focus on consistent public and media relations, internal and external engagement and timely updates through our communications channels. We always promote excellence in education, learning in action, and highlight special events and award recognition. All of this is accomplished through: 
  • Community Relations
  • Media relations 
  • Photography
  • Press releases
  • Family Communication
  • Public Information
  • Video productions
Natick Public Schools is committed to honest, transparent and consistent communications.
The Natick brand is based on—and developed from—the experiences that our students, parents, and community members have had with us. It is built on the expectations our audiences have about the school district presently, and in the future.

District Storytelling 

 

We share in-depth stories about the students, teachers, and programs from our schools, and news about recent accomplishments and awards. Read our latest district news.

 

Media Relations

 

The communications team is the primary point of contact for the news media. For media requests, please call 508-647-6400 x1496 or email [email protected].

Photography & Video Production

 

We produce videos about our schools, programs, staff, and students and publish these on our YouTube Channel, along with our social media or the Natick Pegasus website. 

 

In addition, we work with our teachers at Natick High School to provide opportunities for students to participate in experiential learning by supporting the communications office with multimedia needs

 

Website Content Management

We manage all content on the district website. 

To report website content issues, please use Speak Up, Natick! to connect with us.
Staff Communication
 
Supporting Staff Communication Needs

The Office of Communications provides NPS faculty and staff with in-house support and training to enhance school and department communications with the goal to Train, Coach, Empower.

Train: Providing faculty and staff with training on communication tools and content development, promotion, and management, and providing overviews of district policies, procedures, and guidelines for communicating effectively and consistently.

Coach: Offering ongoing support for improving communications and promoting our core values, including technical tips and content ideas.

Empower: Giving district faculty and staff the encouragement, permission, and access needed to help them communicated effectively and directly to their audiences.

Connecting Staff to Resources

NPS Staff Intranet (login required)

Staff communication resources in Google (requires login)
This is our District Drive and includes access to NPS official logos, style guide, slides and letterhead templates (located in Google Template Gallery), and a number of additional resources.

Family and Community Communication

eNewsletters and Publications (Reports, Flyers, and Graphics)

 

We publish a number of print and electronic publications, which includes our weekly district newsletter from the Office of the Superintendent.

 

Subscribe to the NPS Engage District News e-Newsletter today.

 

UPDATE YOUR SUBSCRIPTION: Your Email Subscription

Use this document guide for instructions on how to change schools, update your email, or unsubscribe.

 

Family/Community Engagement & Feedback

We value the input of our staff, families and community members.

We gather feedback through surveys, Speak Up, Natick! conversations, and community meetings/forums.

 

Emergency Notifications

 

Using School Messenger as our mass notification provider, we are able to distribute calls, text messages and emails, keeping families up-to-date with the latest information about their children's school. 

Check your PowerSchool account (our student information system) to make sure your contact information is current for your student(s).

 

Social Media Management

We connect with our community through Facebook, Twitter, Instagram, and YouTube.

Follow us to get the latest news and information. If you would like to report a department or class account, please use Speak Up, Natick! to connect with us.

 

Community Notices Distribution

Not-for-profit community organizations that wish to provide information to students and families about educational and recreational opportunities may reach families through Community Notices.

Additional Info:

Download our Website Mobile App

News and information about Natick schools are now as close as your smartphone.

Download our mobile app by searching Natick Public Schools in the Apple App Store or Google Play Store.

Contact the Communications Office:
[email protected]
508.647.6400 x1496
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